How did this all start? After many years of cruising Lake St. Clair & the Great Lakes, and always being the weekend event planner for our group of boaters, I was disappointed year after year that I could not easily find new things to do, fun weekend places to visit, dates of events, restaurants with dockage, etc.
Living on Lake St. Clair, I was reminded again of this lack of easy information availability … so I thought, I’m a marketing person, why don’t I publish all the information I gather each year for my friends and myself??
I started with what I felt an adventurous 5,000 copies of a 24-page black & white magazine 19 years ago to the 2019 100-page full color magazine with 20,000 print copies and over 135,000 more readers online each year. This success has come from my love of boating and fishing the Lake St. Clair area waters, and of course from the support and encouragement of my husband and the many great sponsors and readers each year.
Besides the 300,000+ copies circulated over the years, and the copies my mom still holds, the St. Clair Shores Public Library and the Algonac Historical Society maintain copies of the magazines for local Lake St. Clair and community history.
Thanks for reading…. I’ll do my best to help you enjoy Lake St. Clair!
-Kim Darrah, Publisher